Β· Reviewed by Issabela Masters
Why do Follow Up Boss users need a virtual assistant?
Agents buy leads faster than they can call them. Follow Up Boss shows you exactly that: a smart list of people who registered last week and have never been dialed, another of past clients nobody has spoken to since closing, a third of hot leads whose action plan finished with no reply. Agents are not avoiding the work, they are in a car with a buyer. The database keeps growing and the speed to lead keeps slipping. An assistant sits on the CRM all day instead. They call and text new registrations while the search is still open on the lead's phone, work the nurture lists in rotation, book showings straight onto agent calendars and write the note the agent needs before they walk in the door.
What can a virtual assistant do inside Follow Up Boss?
- Smart lists
- Works your smart lists in a set order: new leads first, then no contact in 30 days, then price-change and saved-search alerts, so nobody is skipped because a day got busy.
- Action plans
- Applies the right action plan by lead source and stage, pauses it the moment a human replies, and flags plans whose wording has gone stale.
- Stages and lead assignment
- Keeps stages truthful, reassigns leads to the agent on duty or back into the pond when a lead goes cold, and fixes the ones parked in Lead forever.
- Calling and texting
- Dials new registrations fast from your own numbers, texts a first touch, and logs the outcome and next step on the contact so the agent sees the history.
- Team inbox and collaborators
- Answers replies in the inbox, adds agents, lenders and transaction staff as collaborators, and mentions the right person instead of forwarding email.
- Deals and appointments
- Creates deals when a lead goes under contract, books showings and consults on agent calendars, and confirms the appointment the day before.
- Tags and lead sources
- Tags by source, neighborhood and timeframe so cost per closing by source is a number you can trust at the Monday meeting.
- Reporting
- Pulls agent activity, calls, appointments set and conversion by source each week, with a short note on what moved and which source is slipping.
Integrations we handle
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Follow Up Boss and Zillow Premier Agent
Connected leads checked on arrival, called inside your response target and tagged by source for cost per closing reporting.
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Follow Up Boss and Dotloop
When a deal goes under contract the assistant opens the loop, copies the contact details across and keeps the two records in step.
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Follow Up Boss and Google Workspace
Agent calendars and Gmail connected under your own accounts so showings land on the right calendar and emails thread on the contact.
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Follow Up Boss and BombBomb
Video follow-ups queued for the agent to record, then sent and tracked from the contact record with the open logged.
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Follow Up Boss and Zapier
Leads from open house forms, portals and ad campaigns created with the right source and tags; zap errors checked every morning.