Virtual assistant services for marketing agencies

AssistBPO's virtual assistant services for marketing agencies give each account manager a named coordinator who runs the task boards, client updates, approvals, reporting assembly and content publishing that swallow a week of every month. Your AssistBPO assistant works your hours inside ClickUp or Asana, Google Workspace, Slack, GoHighLevel or HubSpot and your reporting tools, under your agency's brand where the work is client-facing.

Get a staffing plan Book a 20-minute call

Get a staffing plan

A named person replies within 1 business day

A short call sizes the desk faster than email. We call only if you leave a number.

  • A named assistant proposed within 72 hours
  • A person replies, not a bot
  • Details stored only to reply. Privacy
This page Marketing agencies Virtual assistant services

How does a virtual assistant work for agencies?

Agencies sell strategy and creative, but the hours go to chasing a client for feedback on a landing page, rebuilding a ClickUp board before stand-up and pulling Google Ads numbers into a report template at 11pm on the 3rd. The day starts with a board review and a list of approvals due, and ends with a report of tasks moved, client messages answered, deliverables published and decisions waiting on an account manager. Because the assistant is employed staff of the group and stays on your accounts, they learn each client's approvers, brand rules and reporting quirks. Add a production designer or writer when the queue needs hands as well as coordination.

What tasks does a virtual assistant cover for marketing agencies?

  • Log client requests as tasks with owners, due dates and briefs attached
  • Send client status updates on your cadence in the account manager's voice
  • Turn meeting notes into actions and decisions within the hour
  • Chase client approvals and internal reviews before deadlines slip
  • Assemble monthly reports from GA4, Google Ads, Meta and SEO tools into your template
  • Publish approved content in WordPress and schedule social posts
  • Reconcile time entries to retainer hours each Friday
  • Prepare proposals, scope documents and onboarding questionnaires from templates

The KPI that matters here

On-time deliverable rate per account and the number of accounts each account manager can carry. Report turnaround after month end is the second number most agency owners watch.

What rules does a virtual assistant follow for agencies?

  1. FTC Endorsement Guides for testimonials and influencers. Client testimonials, reviews and influencer posts the assistant handles carry the disclosures the FTC's Endorsement Guides (16 CFR Part 255) require. We never draft fake reviews, invent testimonials or post undisclosed paid content for a client.
  2. CAN-SPAM and TCPA for client campaigns. Email campaigns built for clients include sender identity, a physical address and a working unsubscribe under the FTC's CAN-SPAM Act. SMS campaigns and outbound calls run with lawful consent and do-not-call scrubbing under the FCC's TCPA rules.
  3. PECR, CASL and the Spam Act outside the US. For UK, Canadian and Australian agencies and their clients, electronic marketing follows PECR (ICO), CASL (CRTC) and the Spam Act 2003 (ACMA): consent captured, sender identified, opt-outs honored within the statutory window.
  4. Client accounts and licensed assets. Assistants access client ad accounts, analytics and social profiles through your agency's business manager or partner access, never shared passwords, and use only stock, fonts and music the agency or client has licensed.

Agencies software we work in

See all 80 tools we work in

More for marketing agencies

Other services for agencies

Virtual assistant in other industries

Frequently asked questions

How does the assistant learn our clients' brand rules and approvers?

Onboarding builds a one-page playbook per client: approvers and their turnaround habits, brand voice notes, do-not-touch items, reporting format, publishing checklist and platform access. The assistant works from it daily and the account manager updates it in the weekly review. Within a month the assistant knows which client wants a Loom walkthrough with every draft and which one approves by a thumbs-up in Slack.

Can the assistant build our monthly client reports?

Yes. The assistant pulls data from GA4, Google Ads, Meta Ads Manager, LinkedIn Ads, Search Console and your SEO or call-tracking tools into Looker Studio, Google Slides or your template, checks each figure against last month and flags anomalies, then adds the account manager's commentary from a 10-minute call or voice note. The account manager reviews and sends, or the assistant sends under your brand. Reports arrive on a fixed business day.

Is one assistant enough for a small agency?

For most agencies with up to 5 account managers or about 20 retainer clients, one full-time coordinator covers boards, updates, approvals, reporting and publishing. Beyond that, or where production volume is high, a second coordinator or a dedicated production desk makes sense. During the discovery call we count accounts, deliverables per month and reporting load, then propose a named assistant within 72 hours with a trained backup.

Ask an AI assistant to summarize this page

Opens the assistant with a prefilled prompt so you can check our claims against the page yourself.

Next step

Your desk, staffed. Wherever you are.

Tell us what is overloaded. A named person replies within 1 business day with a staffing plan, and we propose your assistant within 72 hours.

Get a staffing plan Book a 20-minute call

Or call +1-657-777-0006 during US, UK or Australian business hours, or hear our demo receptionist.

  • A named assistant proposed within 72 hours
  • Employed, screened and managed staff, never freelancers
  • Your hours, your tools, your data
Call WhatsApp Staffing plan