Alternatives

Designated PA alternatives

Designated PA alternatives include national UK agencies with published rates (Virtalent, SmartPA, Time etc), a local franchise network (Pink Spaghetti), lower-cost delivery (AVirtual, AssistBPO) and telephone answering (Moneypenny). Seven options are set out below with the figures each provider publishes, checked in September 2026.

· Reviewed by Nimra Khalid

  • Checked on their own site
  • Dated and sourced
  • No ratings or rankings
Designated PA alternatives: AssistBPO cover graphic

Overview

Designated PA supports London companies across PA work, accountancy, bookkeeping and marketing, and has done so for more than ten years. Pricing is agreed in a consultation rather than published, which suits buyers who want scope shaped around them and frustrates buyers who want to compare numbers before a meeting. Firms also look around when they want live telephone answering as a named service, hours that run past the London working day, or a provider that can staff a support queue and a back office as well as a PA desk. The list below gives seven options with what each publishes. Nothing is ranked and no ratings or reviews are quoted. AssistBPO comes first because this is our site, and it is described on the same terms as the others, including its published rate card.

How does Designated PA compare with AssistBPO?

The same ten rows on every comparison page, so two providers can be read against each other without re-learning the layout.

AssistBPODesignated PASource
Who does the workEmployees of the group on a scheduled shift, with a trained backup and a team leadA London agency team covering PA, accountancy, bookkeeping and marketingdesignatedpa.com, Sep 2026
Published pricePublished rate card, plus a costed staffing plan within 1 business dayNot published; quoted after a consultation. UK agency PA rates run £25 to £45 an hour plus VATdesignatedpa.com and Report §3.2, Sep 2026
Live telephone answeringIncluded; a receptionist answers, transfers and places calls in your name on a set shiftNot detailed on the sitedesignatedpa.com, Sep 2026
Markets and hoursUK, US, Canada and Australia in local hours; after-hours and AEST shifts on requestUnited Kingdom, with London as the published focusdesignatedpa.com, Sep 2026
Finance supportBookkeeping assistants on the back-office desk working inside Xero or QuickBooks OnlineAccountancy and bookkeeping published alongside PA supportdesignatedpa.com, Sep 2026

Designated PA facts as published on the dates shown. The AssistBPO rate card is published too, from $400 a month, and the staffing plan is what sets where on it you land. Spotted a change? Tell us and we update the row with a new date.

Who should choose AssistBPO, and who should choose Designated PA?

Choose AssistBPO if

  • You want a staffed desk with the telephone answered live every working day
  • You need cover in US, Canadian or Australian hours as well as London
  • You expect to add a support or back-office person within the year

Choose Designated PA if

  • A London agency with UK staff is what your clients expect to see
  • PA work and finance support should come from one supplier
  • You prefer a scope conversation to a rate card

Which companies are the main Designated PA alternatives?

  1. AssistBPO

    Employed assistants, receptionists, support agents and back-office staff from SS Support Network LLC, working UK, US, Canadian or Australian hours. Named assistant, trained backup, team lead, daily end-of-day report, twenty-minute weekly review and a monthly QA scorecard.

    Best for
    Companies that need a desk covered daily with calls answered in their name
    Pricing as published
    Published rate card, plus a costed staffing plan
    Source
    assistbpo.com, Sep 2026
  2. Virtalent

    A national UK agency matching owners with UK-resident assistants for diary, inbox, admin and marketing work, with rollover of unused hours and an account manager on the relationship.

    Best for
    Buyers who want a UK assistant and a figure published before the first call
    Pricing as published
    About £28 an hour; £1,680 for 60 hours a month with rollover; VAT applies
    Source
    virtalent.com/pricing, Sep 2026
  3. SmartPA

    Business support from a network of trained partners under one brand since 2008, with a SmartPOD of colleagues providing cover and call handling among the published services.

    Best for
    Firms that want shared cover and a recognised UK name
    Pricing as published
    Packages from £330 for 10 hours a month; VAT applies
    Source
    smart-pa.com and Report §3.2, Sep 2026
  4. AVirtual

    A London-registered company delivering with UK and South African assistants across diary, inbox, travel, bookkeeping support, marketing and virtual reception, on packages that start small.

    Best for
    London firms that want a lower published hourly rate
    Pricing as published
    From £27 an hour; packages from around five hours a month
    Source
    avirtual.co.uk and Report §3.2, Sep 2026
  5. Pink Spaghetti

    Local franchise offices across the UK, including several in and around London. You deal with the franchise owner in your territory and pay only for the hours you use.

    Best for
    Businesses that want a local owner and no retainer
    Pricing as published
    £35 to £40 an hour with no retainer
    Source
    pink-spaghetti.co.uk and Report §3.2, Sep 2026
  6. Time etc

    Experienced freelance assistants in monthly hour bundles, billed to the second, with rollover, no setup fee and the option to share an assistant across a small team.

    Best for
    Founders who want flexible part-time admin without a commitment
    Pricing as published
    About £28 an hour on UK plans; US plans $390 for 10 hours to $2,160 for 60
    Source
    timeetc.com and Report §3.2, Sep 2026
  7. Moneypenny

    One of the largest telephone answering businesses in the UK, founded in 2000, giving you a briefed receptionist with a larger team behind her, plus an AI receptionist option and US operations.

    Best for
    Offices where the unanswered telephone is the expensive problem
    Pricing as published
    UK pricing on request; US telephone answering from $132 a month, AI from $99
    Source
    moneypenny.com/uk and /us, Sep 2026

How does AssistBPO work?

A discovery call, then a named assistant proposed within 72 hours. That person works your hours inside your tools through your own user accounts, sends an end-of-day report, and is covered by a trained backup when they are off. A team lead runs a 20-minute weekly review with you and scores calls and tickets monthly. Assistants are employees of the group, never freelancers, and you never co-employ them. Plans start at $400 a month for 40 hours, at $10 an hour, and rates improve as you add assistants. Get a staffing plan within 1 business day.

Keep comparing

What this desk actually does

Frequently asked questions

Is AssistBPO cheaper than Designated PA?

Plans depend on hours, desks and coverage. Get a staffing plan within 1 business day. Designated PA publishes no rate card and quotes after a consultation, with UK agency PA work generally at £25 to £45 an hour plus VAT (Report §3.2, 2026). With no published figure on either side, insist on written quotes against one task list, one set of weekly hours and one cover arrangement, then compare the totals.

Which Designated PA alternative is better for phones?

Moneypenny answers telephones as its core business with round-the-clock cover and an AI option. AssistBPO staffs a receptionist on a set shift who answers in your name, books appointments and transfers calls, then works the inbox between them. SmartPA and AVirtual publish reception among their services. Virtalent, Time etc and Pink Spaghetti at national level do not list live answering as of September 2026.

Which alternatives publish their prices?

Virtalent, SmartPA, Pink Spaghetti, AVirtual and Time etc all publish figures, which is the main reason they appear on shortlists next to agencies that quote. Moneypenny publishes US pricing and quotes for the UK. AssistBPO publishes a rate card and returns a staffing plan within one business day instead. A published figure is useful for sizing, but it is not the same as a quote for your actual scope.

Can any of these do bookkeeping as well as PA work?

Designated PA publishes accountancy and bookkeeping next to its PA services. AVirtual lists bookkeeping support, SmartPA lists finance administration and AssistBPO staffs bookkeeping assistants inside Xero or QuickBooks Online on its back-office desk. In every case check what the person is allowed to do: assistants prepare, reconcile and chase, while filing and sign-off stay with a qualified accountant. Ask for that split in writing before the first month closes.

How was this list compiled?

We list UK business support providers that publish enough on their own sites to be compared on model, price, hours, telephone cover and continuity, and every figure carries the month it was checked. Where a provider publishes nothing, the entry says not published. There are no rankings, ratings or reviews on this page. AssistBPO is listed first because this is our site, not because it is the right answer for every reader.

Sources

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